TD Bank ATM (Digital Display)

Challenge: One million commuters pass through Union Station per week. To offset the hustle and bustle, our team used digital innovation to create a calming oasis bringing captivating outdoor scenes inside the hub of downtown Toronto. This experience surprised and delighted customers, adding value, convenience and comfort to their daily commute. My tasks for the project included scouting and filming seasonal content in various locations across Canada for the ATM Digital Display, compositing and creating both daytime and nighttime looped versions of the captured footage. Pitching new concepts for each season (spring, summer, fall, winter).

Role: Art Director

Client: TD Bank