Motion Reel 2015
Challenge: Encapsulate three years of animation work for brands like Pfizer, Amgen and Lipton in a single cohesive sizzle reel. I am a huge proponent of creating and maintaining a strong branded feel on any project. In order to make over ten different projects feel cohesive I decided to do a custom video shoot using a Buddha statue submerged in carbonated water and use the result as bookends for my reel. The result is a fast-paced video that grabs the viewers attention from the first second and doesn’t let up.
Role: Art Director
Clients: Pfizer, Takeda, Amgen, Lipton